The latest updates, stories, ideas and guides from the Glue Up team.
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Glue Up, a leading provider of AI-powered all-in-one membership management solutions, is proud to announce our strategic partnership with Cvent. This collaboration establishes Glue Up as a leader in…
9 minutes read
An organization without a membership chair is like a ship without a captain. If the…
6 minutes read
ROI, or return on investment, is a key metric to calculate the value generated by…
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Well-maintained member profiles enable organizations to deliver tailored experiences…
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Are you constantly seeking ways to engage members, attract new ones, and demonstrate…
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When member organizations don’t focus on the right KPIs, they risk missing crucial…
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Where should associations go when choosing between payment gateways and processors?…
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Last Updated: January 19, 2024
As we delve into the digital era, online…
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Building a strong and stable community requires a great deal of effort and…
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Last Updated: March 22, 2024
By leveraging online platforms, digital…
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Building a solid company culture is crucial for businesses today – in a day and age…
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Strong member communities are the lifeblood of member-based organizations. They not…
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Hosting a virtual event can be an excellent way to engage your online community.…
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On June 27th, EventBank hosted its fourth ‘Data-driven Marketing & Events’ panel…
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Data-driven marketing is not a new concept, but what’s distinctly different for the…
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On May 29th, Glue Up and the American Chamber of Commerce in Shanghai hosted a panel…
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Technology is challenging the way membership-based organization work today and it…
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On April 16th, EventBank and Pico Group co-organized a panel discussion on the topic…
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Professional events today continue to be the best tool for bringing people together…
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Do you find yourself constantly wondering whether your offerings resonate with your…
8 minutes read
At first glance, increasing your membership's value might seem straightforward.…
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Attracting new members is crucial for any organization, especially in an…
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Accurate contact information enables you to communicate effectively, tailor your…
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Sending membership renewal emails is an absolute must for associations, as it's the…
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Developing a membership strategy plan is essential if you're aiming to build a…
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Surveys are a powerful tool for gathering insights and feedback, but getting people…
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Marketing automation platforms are valuable tools for associations looking to…
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Membership decline threatens an organization’s revenue, influence, ability to…
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Associations struggle to gather relevant data, which leads to missed opportunities…
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Membership certificates are a tangible symbol of appreciation for your members'…
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Attracting members and achieving high retention rates is the dream outcome for any…
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March brought some big changes to the platform. We've made significant improvements…
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In today's competitive market, organizations are constantly seeking innovative…
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As we journey through the year, our team has been hard at working on several…
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After conducting thorough research and carefully considering user feedback, we are…
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As we kick off a new year, we are excited to share the latest features and…
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At Glue Up, we strive to help our customers run their organizations in the most…
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Introducing our Glue Up AI Copilot that will transform the way you create content.…
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Last updated: January 5, 2024
AI has the power to enhance every aspect…
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Content marketing is a critical component of an association's day-to-day activities…
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At the heart of the community is engagement, at the heart of engagement is content,…
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Last edited: August 16th, 2023
Email marketing is the go-to strategy…